2024 START-UP LAB Prize Winner Places in IDEATE Ireland

27 May 2024

Congratulations to Sean O’Sullivan, founder of Lion’s Reign, for walking away as the second runner up in IDEATE Ireland 2024. Sean O’Sullivan participated in START-UP LAB in Spring 2024, a part of our SPARK student start-up supports, receiving the Start-Up Lab “Best Pitch Prize.”

IDEATE Ireland is a third-level start-up competition committed to enhancing cooperation, connection, and mutual understanding on the island of Ireland, engaging with all communities and traditions around a shared passion for entrepreneurship and new venture development. The ten best submissions participated in a ten-week mentoring and support programme. 

Lion's Reign is Europe's only producer of mushroom-based jerky, uniquely crafted from Lion's Mane mushrooms. This innovative snack offers a flavourful and meat-like texture, specifically designed to appeal to the expanding market of vegans, vegetarians, and those conscious of their environmental impact. 

Click here to read the full article about IDEATE Ireland 2024.